The Source
Gilgit-Baltistan's hidden jewel — where glacier water has sustained communities for centuries.
Geography
The Hunza Valley lies at roughly 2,400 metres elevation in Pakistan's northernmost territory. Surrounded by the Karakoram range — home to more peaks above 7,000 metres than anywhere else on Earth — the valley remains isolated from industrial pollution.
Karimabad, the cultural heart of Hunza, overlooks the Hunza and Gilgit rivers. Here, communities have developed a profound relationship with water — maintaining elevated canals each spring in a tradition called rajaki, channelling melt water to terraced fields and homes.
This is the environment that shapes every bottle of Hunza Oxidane — thin air, pristine runoff, and rock that has filtered water since before history was written.
The guardians
Glacier melt from these mountains flows through our capture points in upper Hunza.
Heritage
The Burusho and Wakhi people of Hunza have long fascinated researchers. Studies note average lifespans well above global norms — attributed not to a single factor, but to an integrated way of life: active mountain living, apricot-rich diets, clean air, and glacier water consumed throughout the melt season.
Hunza water — sometimes described as a distinctive grey liquid from fine rock flour — is preferred over filtered alternatives in local homes. It flows from May through October, when glaciers release their stored winter ice.
"Unlike other water sources, this glacial water is naturally filtered by layers of ice and rock and contains precious minerals."
— Research on Hunza Valley longevity
Experience water that has never known a factory — only rock, ice, and time.
Shop the collectionRequest supply
